Social media has contributed a lot to the extensive growth of various businesses on different industries and Real Estate is one of the industries who is greatly affected by this growth. What's good about social media is that most of it's resources are free.

Who wouldn't want to use a platform without any charge, right?

For today's post we'll talk about how you can utilize social media to its maximum potential.

What are new marketing tools, the free ones, that we can use to do our jobs more efficiently and effectively?

I know it's very time consuming getting all your social media lined up on top of the other stuff that you need to do such as lead generation, prospecting etc. All of that takes a lot of time and anything that is free and can help you with your business is surely going to push you forward.

Here are 3 Free Marketing tools that you can use right now.

1. Unsplash

One of the most effective way to entice your clients and to get them to notice you is through showing them good photos. Unsplash is basically a free stock photography wherein you can search using different keywords it will generate wide selection of photos that are pretty great.

All of it are artistically looking and has high quality as well which is great for backdrops, blog posts, layovers, etc. You can actually put text on top of the photos as well to make it more customized.

What's good about it is that if you want to use the photo and download it, you don't need to pay for it, you just need to give credit to the artist.

Unsplash
Unsplash-1

You can check out the website here.

2. Canva

If you are using Instargram for example and you want to put text on your images whether it be any type of a shout out that you want to do or you want to tag something or tag someone or something in a community or property and the best tool that I have found is called Canva.

When you use Canva, it lays out the text very neatly and snaps it all into lines. It's easy to navigate, very user-friendly. You don't need to be a professional graphic artist or something. The texts can easily be centered, you have a lot of choices when it comes to layouts, backgrounds, text elements and preset templates.

So I highly encourage you guys to check out this stuff, like I said you can start with any type of a template whether it be a social media post, blog graphic, letterheads, photo collages, logos or making your own marketing materials. You can literally create anything from Canva, you can play around with it.

The best thing about it is it's Free!

canva
Canva2

You can check out the website here.

3. Buffer

Are you having a hard time keeping your page updated as possible? Is there inconsistency with when and how you post your content on social media? This tool is really beneficial for real estate agents because you can set your social media to be in a queue and as long as you have that queue filled up like a big funnel of social media content and it's going to be properly scheduled and publish on it's own if you hook up your social media profiles.

What you do with Buffer is you add your design, you add your logos, you start scheduling it on regular intervals and you'll see a lot of engagement and a lot hands-off consistency with your social media. Make sure to check out Buffer, there is a free version that you guys can get started with today with some of the other features on their paid subscription, but you can already do a lot with the free one.

buffer
Buffer1

You can check out the website here.

Having all these free tools available for us, there's no more reason not to rev up our social media game for the betterment of our business.

We have all the available resources and it's really up to us on how are we going to utilize, maximize it and use it to its full potential.

Please check out these free tools and if you have any other things to add that you are using for social media and getting good results with it let me know at support@duvora.com

I hope that this is helpful for you guys, Have a nice day and I will talk to you tomorrow.

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